Film

THE BRIEF:

St Thomas More School, London approached us to create a promotional video for potential Year 7 students. It would be sent to local primary schools and shown at the school open evening to encourage young children and their families that this school was the right choice for them.

The solution:

Working with the school, we identified key messages they wanted to get across. We particularly felt it to be identifiable and relevant to the children by addressing the kind of questions they would have when moving up from a junior to senior school.

Our concept broke it down into a series of key questions illustrated on a white board which could be viewed as a single film or broken down into separate videos for social media.

From initial meetings and storyboarding, through to filming, drone footage, editing and illustrations, the video was a great success with the school. We have since been commissioned to produce their sixth form video later this year.

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It was a pleasure to work with Stone Creative Design. Their creative ideas, professionalism and attention to detail ensured that our vision was delivered to our target audience. They took time to understand our values and their personal touch made both staff and pupils feel at ease and confident in the process. We look forward to working with Stone Creative Design on future projects.

Assistant Headteacher, St Thomas More Catholic School
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THE BRIEF:

We were asked to produce drone footage for the South Buckinghamshire Golf Course for their new website. They wanted all 18 holes featured.

The solution:

Rather than producing simple fly overs of the holes, we wanted to push the concept here. We wanted to give golfers as much information on the holes as possible. This included the yardage, par score and stroke index for each hole. Then on the videos, approximate measurements of key items like bunkers, ditches and distance to the green. This has lead the videos to have a more professional feel, and more like the level of detail you would see on a professional golf broadcast.

We did a recce at the golf course, and they organised times for the course to shut so that safe filming could occur. We worked with score cards and golf apps to ascertain the information.

Stone were great, and what they have produced was far and above what we expected (literally). It’s made us look more professional, the videos are very handy for people who don’t know the course, they also make us more attractive to people who have not played the course before.

Mark Young, General Manager, South Buckinghamshire Golf Course

THE BRIEF:

Islington council wanted to make a film that focuses on trauma in young children (4-8 years old). They wanted to train teachers and parents what exactly happens within a child’s brain, and what causes them to behave the way they do. This was a collaborative project within Islington Council, Islington Child and Adolescent Mental Health Service (CAMHS) and Islington trauma informed practices (iTIPs).

The solution:

We worked together with Islington, CAMHS and iTIPS to come up with a plan. This was to be used not only in Islington but nationally as a training tool for teachers and parents. The team found a local school willing to be filmed, and permissions obtained. We created a storyboard outlining the narrative, created illustrations and title slides so key areas of the brain could be identified. We advised on ideal shooting locations, filmed at the school and identified children who would engage with the camera.

Following Islington brand guidelines, we then worked on post-production to create a cohesive film incorporating our illustrations and music to the final piece.

We would like to say a huge thank you for working with us on our short educational video. Your friendly, relaxed and totally professional approach was much appreciated. We also appreciated your guidance, advice and ideas, which made the whole project a really great experience! We look forward to working with you again.

Jane Schofield, Health and Well Being Development Officer

The Brief:

Central Primary School in Watford approached us to film a promotional piece for prospective parents. They were also looking to update their website so we were asked to take new photographs for it.

The Solution:

Central Primary is a hugely diverse school with over 50 different languages spoken. Keen to celebrate this, our concept began with the staff welcoming viewers in different dialects. It then showcases the school’s curriculum with narration and classroom activities and finishes with some children saying their motto’ Children are Central’ also in multiple languages. This together with the photography was shot across 2 days.

It has been great working with Stone Creative design in order to complete a video and new website photos to showcase our school. They went above and beyond to ensure that the final products were exactly what we were hoping for, and they exceeded our expectations. All work was completed in a non intrusive way so that we were able to highlight what actually happens on a day to day basis at the school. I can’t recommend them enough.

Katy Devenport, Headmistress

The Brief:

Working with one of our clients, Kanda, we were asked to collaborate on a short film and brochure for their client, London Square. They wanted to showcase what London Square and their partners can bring to local communities through their close collaborations when taking on regeneration within an area.

The Solution:

We worked together with Kanda to create a storyboard. We then created a visual style for the graphical language. Once the storyboard was approved, we filmed on location at various London Square developments, and purpose built community hubs, including Tannery Arts, Bermondsey and Streatham Space Project. Whilst filming we also shot the photography to be used in the brochure. We then edited the film, including graphics and music. Following this, we designed a 32 page brochure following through the design style we had created for the video.

The Brief:

One of our clients, Kanda wanted to create a short film about the impact a development project had made in the area of Houndsditch, on behalf of one of their clients. This would be shown by way of discussion between renowned architect Simon Allford and Richard Selby from Brockton Everlast.

The Solution:

We set up a space that we were able to have total control over the lighting, using key and fill lights on each person. The film was shot from 3 different perspectives for pace and placed some of their building models in the background for visual interest and context. We then edited and created a final 30 minute discussion, adding graphics and sound design.

The Brief:

We have a long-standing relationship with Kanda. In 2021 they decided to alter their business model, separating into three clear divisions. As a result of this restructure, it was decided that an entire brand overview should take place. They asked us to lead the project and work with their internal creative team. We created brand workshops and a brief for the team to work to.

The Solution:

The name Kanda is a hybrid of the idea of being candid, frank, honest and open. This is the concept that all creative work was judged against. The circles overlap to show inclusivity, community and the combining of ideas, all of which are imperative to Kanda’s business. Once a logo was chosen we produced brand guidelines, Word/Power Point presentation templates, designed and built a fully responsive website and photographed all staff members. We continue to enjoy a close working relationship and the latest piece of work is a short corporate film, showcasing Kanda’s brand values. We story-boarded, filmed, edited and produced this, including all the animation and photography.

The Brief:

The Ride of the Ruperts is an annual charity event, where motorcycle enthusiasts dress up in their most dapper clothes and take a ride together. Primarily featuring classic motorcycles, they wanted to create a video that captures the spirit of the day and also be used to help promote the ride in future years. All the proceeds go to Whizz Kidz, the children’s wheelchair charity.

The Solution:

We discussed in detail the requirements of the film, namely a version to be placed on their website, but also the ability to create shorter cuts for future social media promotion. Our concept began with a rider waking up early, putting on his dapper clothes and heading out to the event on his bike and side-car. To add narrative, we scripted a voiceover, which was kindly read by the BBC Sussex presenter Emily Jeffery. This appeared to play through the kitchen radio as the rider prepared himself for the day ahead. The short film was shot over 2 days.

The fresh approach to our charity fundraiser and amazing video was something that fitted our needs completely. Also, our social media snippets that I have no doubt will drum up more business. Thank you once again, I couldn’t recommend you more highly.

Stefano Morrelli, Founder

The brief:

Gingerbread are a charity that helps single parents. They provide information to help them support themselves and their family. They campaign and influence policy to reduce stigma, and make services more accessible to all families – whatever their shape or size. They came to us to work with them on a short fundraising campaign film. 

The solution:

We worked on a storyboard with Gingerbread to ascertain what they wanted to get across and understand their goals for the film. We shot on location at their office and at various locations with both parents and staff. The film was released ahead of the campaign push and helped them raise over £30,000.

The brief:

We have an ongoing relationship with the CFA Society, over the years we have created infographics, folders, brochures, advertising and social media posts and campaigns. When they knew about our photography and video services they quickly got in touch to see if we could help out. They required filming to promote the CFA charter accreditation, encourage potential students and raise general awareness of the CFA Society. They wanted to use the videos on their social media channels as well as their website.

The Solution:

We attended the Charterholders graduation ceremony, interviewing several students. We also also tasked with capturing the glamour and prestige of the evening. For this reason two videos were created, one promoting the CFA charter through graduate testimonials, the other in a ‘showreel’ style promoting the evenings sense of occasion and prestige. All filming, lighting, editing, graphics, sound, design and post production were carried out in-house. The video created sits alongside all the other print, digital and social media collateral we have created, giving the CFA a distinct look and feel within a crowded market place.

The brief:

We were approached by Graham Stack (ex Arsenal FC goalkeeper) to help promote his soccer school through photography. Following the success of this we were asked to create a short promotional film.

Our solution:

The original photo-shoot was used to promote the GSSA online and across marketing materials. For the video shoot, we organised a full day shoot during his 2018 summer camp. Through careful pre-planning and storyboarding with the client, we shot and edited the video in house, added music and provided the output in full HD. The film quickly built up 3,000 views in it’s first few days and is being used as a marketing tool for forthcoming camps across social media and his website.

STONE CREATIVE DESIGN PRODUCED THE MOST AMAZING PROMOTIONAL VIDEO FOR MY FOOTBALL ACADEMY. THE QUALITY AND CONTENT SURPASSED MY EXPECTATION AND CAPTURED EXACTLY WHAT I WANTED! PAUL WAS FIRST CLASS, VERY EFFICIENT WITH GREAT IDEAS HAVING THE SAME VISION AS MYSELF ONLY TO DELIVER EVEN MORE. I HAVE HAD MORE INTEREST FROM MY VIDEO ON SOCIAL MEDIA AND HAS MADE MY ACADEMY LOOK AND FEEL MORE PROFESSIONAL.

Graham Stack, Director, GSSA

The Brief:

Initially we were approached by Stuart Poulson to help promote his motorbike dealership business by creating promotional videos to be used on social media and on Poulson Creative’s website. He wanted the them to capture the cool and custom feel of the shop and in particular the motorbike sector.

Following the success of the video he asked us to look at his branding, which was a big move being that the company was only a year old. The feeling he has was that the initial logo now looked out of date compared to the video/promotional material we had produced.

The Solution:

We created a list of questions to ask Stuart and filmed his responses. By understanding what was important to him and his business we were able to get across the key points in the short videos using only graphics to ‘shout’ out his USPs. The interview piece give a real flavour of what Poulson Creative is all about. As well as the filming, we wrote the questions, produced graphics, selected music and edited all three videos.

To create new branding we set up a branding workshop. This phase two of the project turned into clothing as well as the new logo. The logo encapsulates the look and feel Stuart is trying to get across and appeals to the motorcycle community.

THE GUYS AT STONE CREATIVE FRANKLY DID AN AWESOME JOB, THEY ARRANGED A DAY TO SUIT ME, TOOK TIME TO CONSULT ME ON THE MOST IMPORTANT PARTS OF MY BUSINESS AND WHAT NEEDS TO STAND OUT. EVERYTHING FROM CAMERA SHOTS, TO THE TYPE OF TEXT USED WHEN EDITING WAS CAREFULLY THOUGHT OUT, AFTER JUST A SHORT TIME FILMING AND SPEAKING TO ME THEY CREATED A VERY PREMIUM SHORT FILM THAT I AM PROUD TO SHARE AND SHOUT ABOUT – DISPLAYING MY BUSINESS IN THE BEST POSSIBLE LIGHT. PAUL AND EAMONN BOTH GAVE EVERYTHING A PERSONAL TOUCH. I HIGHLY RECOMMEND THEM TO ANYONE WHO IS LOOKING TO STAND OUT FROM THE CROWD, AND GIVE YOUR BRAND THE RIGHT LOOK!

Stuart Poulson, Owner, Poulson Creative

The brief:

We have been working with Tales From for the last few years, creating book covers, shooting photography and filming their live events. They felt a change of direction in their branding was required due to a sway of emphasis from print to online.

The Solution:

The circular logo and directional arrow represents a consistent forward moving cycle of content that Tales From provide, be it through printed books, reviews, events or on camera. The arrow metaphorically delivers their brand name ‘Tales From’. This really comes across on the animated logo and it was key realising that this would not just be a static logo when undertaking the design process.

The logo and graphical elements were used to roll out animated idents for a newly formed YouTube channel and a brand guidelines document was produced for the client.

The Brief:

One of Eamonn’s main passions outside the design world is motor-biking. Through his own riding experiences he discovered there wasn’t anything that encouraged people like himself, close to his own location to meet and ride together. He decided to create a community based website where riders can connect with other like-minded bikers wherever they are in the world. The internal brief was to create a responsive website, where people could plot their location, find and create rides, meet and make new friends.

THE SOLUTION:

The Weekly Ride was born. A purpose built social networking platform for bikers. By being part of the Weekly Ride, bikers are able to connect with others anywhere in the world, allowing them to create and invite them on any number of rides which can be mapped out and organised on the site itself. The site has quickly amassed 1,000 riders and lists friends such as the Movember Foundation, Bikenav and BikerBNB.
To raise awareness of the site, we organised a photo shoot, created and filmed video and launched an advertising campaign which was used on social media platforms.

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