Photography

The Brief:

We have a long-standing relationship with Kanda. In 2021 they decided to alter their business model, separating into three clear divisions. As a result of this restructure, it was decided that an entire brand overview should take place. They asked us to lead the project and work with their internal creative team. We created brand workshops and a brief for the team to work to.

The Solution:

The name Kanda is a hybrid of the idea of being candid, frank, honest and open. This is the concept that all creative work was judged against. The circles overlap to show inclusivity, community and the combining of ideas, all of which are imperative to Kanda’s business. Once a logo was chosen we produced brand guidelines, Word/Power Point presentation templates, designed and built a fully responsive website and photographed all staff members. We continue to enjoy a close working relationship and the latest piece of work is a short corporate film, showcasing Kanda’s brand values. We story-boarded, filmed, edited and produced this, including all the animation and photography.

The brief:

Ancala Partners is an experienced and entrepreneurial investment manager, focused on investing in critical mid-market infrastructure assets, sourcing differentiated opportunities which proactively manage to create value for all stakeholders, Ancala came to us requiring a new website. They wanted it to be bespoke, modern and work across multiple platforms. They also wanted to be able to update the site themselves when required.

The solution:

Using their current logo, we were inspired by the angle on the letter ‘A’. We designed and built a fully responsive WordPress site and gave them training on how to use it. As part of the design process, we created a brand guidelines document for external and internal communications. We also wanted to add some individuality and personality to the website, which was achieved by a photoshoot at their offices, capturing documentary-style, informal images of the staff within their environment.

Stone Creative Design were a joy to work with, our website is so important to us and we needed to get it right. They led the project through many stages site maps, wireframes and designs etc. The fact that they could also offer photography was a bonus, it just meant we were dealing with one creative agency for everything. We will continue to work with them on our design and photography requirements.

Spence Clunie, Managing Partner

The Brief:

The Ride of the Ruperts is an annual charity event, where motorcycle enthusiasts dress up in their most dapper clothes and take a ride together. Primarily featuring classic motorcycles, they wanted to create a video that captures the spirit of the day and also be used to help promote the ride in future years. All the proceeds go to Whizz Kidz, the children’s wheelchair charity.

The Solution:

We discussed in detail the requirements of the film, namely a version to be placed on their website, but also the ability to create shorter cuts for future social media promotion. Our concept began with a rider waking up early, putting on his dapper clothes and heading out to the event on his bike and side-car. To add narrative, we scripted a voiceover, which was kindly read by the BBC Sussex presenter Emily Jeffery. This appeared to play through the kitchen radio as the rider prepared himself for the day ahead. The short film was shot over 2 days.

The fresh approach to our charity fundraiser and amazing video was something that fitted our needs completely. Also, our social media snippets that I have no doubt will drum up more business. Thank you once again, I couldn’t recommend you more highly.

Stefano Morrelli, Founder

The brief:

Gingerbread are a charity that helps single parents. They provide information to help them support themselves and their family. They campaign and influence policy to reduce stigma, and make services more accessible to all families – whatever their shape or size. They came to us to work with them on a short fundraising campaign film. 

The solution:

We worked on a storyboard with Gingerbread to ascertain what they wanted to get across and understand their goals for the film. We shot on location at their office and at various locations with both parents and staff. The film was released ahead of the campaign push and helped them raise over £30,000.

The brief:

We were asked to create an logo, signage, leaflets and a responsive website for a secondhand car dealership in Buckinghamshire. The garage has been in the area for over 40’s and the branding had to encompass this traditional and family feel, whilst still being modern and trustworthy.

The Solution:

After creating the initial branding and supporting elements, one of the harder jobs was designing and creating a responsive website. CMC realised that the internet was becoming a powerful tool for them, more and more of their potential clients were viewing cars on their mobile phones. We created a site that can be viewed on all devices, that sums up the nature of the company. It is built on a Word Press platform and they were given training on the simple content management system,. The site allows the user to search for specific details i.e Manufacture, colour, number of seats etc. We used analytics on their previous site to build a new site which targets the information their costumers are looking for and allows them to access it quickly. We also undertook all the photography on the site.

STONE CREATIVE DESIGN HAVE BEEN EXCELLENT, FROM THE INITAL BRANDING, TO THE CREATION OF THE NEW WEBSITE. WE ARE A FAMILY RUN COMPANY AND WE WANTED THAT TO COME ACROSS IN OUR BRANDING, BUT WE REALISED THAT WE NEED TO MOVE ALONG WITH NEW TECHNOLOGY. THE WEBSITE THAT RESIZES ON ALL DIFFERENT DEVICES WAS EXACTLY WHAT WE ARE AFTER, COMBINING THIS WITH THE FACT IS SO EASY TO UPDATE AND ADD CARS IS GREAT. WE ARE ALREADY RECEIVING SALES AND ENQUIRES THROUGH THE NEW SITE, MUCH MORE THEN PREVIOUSLY.

Edward Alty, Director, The Chalfonts Motor Company

The Brief:

We were asked by Adam Leventhal (Sky Sports) through his publishing company, Tales From to design a new book cover entitled Rocket Men.

THE SOLUTION:

Rocket Men charts the journey of Luther Blissett, Ross Jenkins, Ian Bolton and Steve Sherwood, the only men to play in all four divisions during Watford FC’s incredible rise under Graham Taylor that started in the late 1970’s. The book cover was illustrated in a comic fashion being that their journey was not unlike something out of ‘Roy of the Rovers’. We added elements to the illustration that we hoped Watford fans would spot the more they looked at the cover. The flames and smoke that emit from the rocket forms the antlers of the clubs iconic hart that sits on the badge and the window of the rocket was shaped to emulate the badge itself.

Aside from this we photographed the first private meeting of the four ‘Rocket Men’ in twenty years or more. These images and the book cover graphics formed the basis of social media marketing for the book sold out launch event at Watford Palace Theatre. We shot this evening as well as the accompanying press tour at the BBC, Sky Sports and Talk Sport Radio.

The Brief:

We were asked by Berkhamstead School to produce a programme and posters for their production of The Miser. The play would also go on tour to the Edinburgh fringe and would need to have stand out amoungst the many other plays at the festival.

The Solution:

After researching the narrative of the play we decided on a photographic route. We staged and shot images that conjure feelings of the tensions that run through the narrative of the play. Though essentially a comedy, the story has does have a slightly sinister plot and we wanted to get this across in the programme and promotional materials. We mixed modern typography as well as duotone imagery to give this project real impact. We were asked to create clothing for the cast at the Fringe as well as outdoor advertising.

IT WAS A PLEASURE WORKING WITH STONE CREATIVE DESIGN ON THIS PROJECT AND THEY WERE COMPLETELY COMMITTED FROM THE START TO FIND THE MOST CREATIVE SOLUTION TO THE BRIEF. NOTHING WAS EVER TOO MUCH TROUBLE AND THE QUALITY OF SERVICE WAS SECOND TO NONE. THE FINAL DESIGN WAS EXTREMELY EFFECTIVE IN ADVERTISING THE PRODUCTION WITH VISUALS THAT NOT ONLY LOOKED GOOD BUT ACTUALLY WORKED IN PRACTICE. WOULD CERTAINLY WORK WITH THEM AGAIN ON THE NEXT PROJECT. AN INSPIRATIONAL AGENCY TO WORK ALONGSIDE.

Dominic Curtis​, Director of Drama, Berkhamstead School

The brief:

We were asked by Adam Leventhal (Sky Sports) and his publishing company, Tales From to design a new book entitled the A-Z of Watford FC.

The Solution:

Tales From encouraged supporters on social media to give their suggestions for each letter within this book. With that in mind, our concept was to individually photograph 26 supporters around the football ground on a match-day holding a board with a letter of the alphabet on.

To compliment the photographic approach, we created a bespoke typeface which we based on the iconic Watford FC scoreboard from the 1980’s and designed each one of the 116 pages in-house. We wanted the book to have a very different feel and purposely opted for a two colour print run in the yellow and black associated with Watford FC.

We also produced promotional graphics including posters and visuals to be used in various social media channels.

The brief:

We have an ongoing relationship with the CFA Society, over the years we have created infographics, folders, brochures, advertising and social media posts and campaigns. When they knew about our photography and video services they quickly got in touch to see if we could help out. They required filming to promote the CFA charter accreditation, encourage potential students and raise general awareness of the CFA Society. They wanted to use the videos on their social media channels as well as their website.

The Solution:

We attended the Charterholders graduation ceremony, interviewing several students. We also also tasked with capturing the glamour and prestige of the evening. For this reason two videos were created, one promoting the CFA charter through graduate testimonials, the other in a ‘showreel’ style promoting the evenings sense of occasion and prestige. All filming, lighting, editing, graphics, sound, design and post production were carried out in-house. The video created sits alongside all the other print, digital and social media collateral we have created, giving the CFA a distinct look and feel within a crowded market place.

The brief:

We were asked by GreenShoots Research to create a new identity, website, stationery and presentation template.

The Solution:

We created a new logo that shows progression and growth. This idea and the angles created from the logo were used throughout the other pieces of collateral. GreenShoots pride themselves on their attention to detail and their hands on approach. We wanted to get this across and came up with the idea of ‘catching’ them talking about what they do and how they can help their clients, we organised a photoshoot and took all the photos in house. The photography and graphics were the basis for the website and presentation template we were asked to create. The finished result gives GreenShoots a positive, approachable and professional look across their brand. The website is fully responsive and can be updated by themselves, they also have a library of images to use from the photoshoot.

A HUGE THANK YOU TO THE TEAM AT STONE CREATIVE DESIGN FOR THE DESIGN AND MANAGEMENT OF OUR COMPANY REBRAND.  THE WHOLE TEAM WERE GREAT TO WORK WITH.  YOU REALLY TOOK THE TIME TO UNDERSTAND OUR BUSINESS AND LED US EXPERTLY THROUGH THE ENTIRE PROCESS TO AN END RESULT WE WERE REALLY PLEASED WITH.  OUR NEW LOGO, WEBSITE AND COMMUNICATION MATERIALS FIT PERFECTLY WITH THE OBJECTIVES WE WERE TRYING TO ACHIEVE.

Rob Carpenter, Director, GreenShoots Research

The brief:

We were approached by Graham Stack (ex Arsenal FC goalkeeper) to help promote his soccer school through photography. Following the success of this we were asked to create a short promotional film.

Our solution:

The original photo-shoot was used to promote the GSSA online and across marketing materials. For the video shoot, we organised a full day shoot during his 2018 summer camp. Through careful pre-planning and storyboarding with the client, we shot and edited the video in house, added music and provided the output in full HD. The film quickly built up 3,000 views in it’s first few days and is being used as a marketing tool for forthcoming camps across social media and his website.

STONE CREATIVE DESIGN PRODUCED THE MOST AMAZING PROMOTIONAL VIDEO FOR MY FOOTBALL ACADEMY. THE QUALITY AND CONTENT SURPASSED MY EXPECTATION AND CAPTURED EXACTLY WHAT I WANTED! PAUL WAS FIRST CLASS, VERY EFFICIENT WITH GREAT IDEAS HAVING THE SAME VISION AS MYSELF ONLY TO DELIVER EVEN MORE. I HAVE HAD MORE INTEREST FROM MY VIDEO ON SOCIAL MEDIA AND HAS MADE MY ACADEMY LOOK AND FEEL MORE PROFESSIONAL.

Graham Stack, Director, GSSA

The Brief:

Initially we were approached by Stuart Poulson to help promote his motorbike dealership business by creating promotional videos to be used on social media and on Poulson Creative’s website. He wanted the them to capture the cool and custom feel of the shop and in particular the motorbike sector.

Following the success of the video he asked us to look at his branding, which was a big move being that the company was only a year old. The feeling he has was that the initial logo now looked out of date compared to the video/promotional material we had produced.

The Solution:

We created a list of questions to ask Stuart and filmed his responses. By understanding what was important to him and his business we were able to get across the key points in the short videos using only graphics to ‘shout’ out his USPs. The interview piece give a real flavour of what Poulson Creative is all about. As well as the filming, we wrote the questions, produced graphics, selected music and edited all three videos.

To create new branding we set up a branding workshop. This phase two of the project turned into clothing as well as the new logo. The logo encapsulates the look and feel Stuart is trying to get across and appeals to the motorcycle community.

THE GUYS AT STONE CREATIVE FRANKLY DID AN AWESOME JOB, THEY ARRANGED A DAY TO SUIT ME, TOOK TIME TO CONSULT ME ON THE MOST IMPORTANT PARTS OF MY BUSINESS AND WHAT NEEDS TO STAND OUT. EVERYTHING FROM CAMERA SHOTS, TO THE TYPE OF TEXT USED WHEN EDITING WAS CAREFULLY THOUGHT OUT, AFTER JUST A SHORT TIME FILMING AND SPEAKING TO ME THEY CREATED A VERY PREMIUM SHORT FILM THAT I AM PROUD TO SHARE AND SHOUT ABOUT – DISPLAYING MY BUSINESS IN THE BEST POSSIBLE LIGHT. PAUL AND EAMONN BOTH GAVE EVERYTHING A PERSONAL TOUCH. I HIGHLY RECOMMEND THEM TO ANYONE WHO IS LOOKING TO STAND OUT FROM THE CROWD, AND GIVE YOUR BRAND THE RIGHT LOOK!

Stuart Poulson, Owner, Poulson Creative

The Brief:

Londinium PR are a team of public relations consultants. They came to us to create a logo, branding, brand guidelines and a website.

The Solution:

Whilst this was a newly formed company the emphasis, as the company name suggests should evoke a sense of history, location and prestige. The colour palette and fonts were deliberately authoritative and the logo itself has connotations of a crown, roman numerals and a historic feel, yet could also be considered to be showing people sat around a table discussing, which is very much part of Londinium’s work.

We met with and photographed the team, which adds a sense of personalisation and interest to their bespoke website. The site is responsive and was built using a content management system allowing the client to update it themselves.

We also provided them with a set of brand guidelines to ensure their brand is consistent going forward.

The brief:

We have been working with Tales From for the last few years, creating book covers, shooting photography and filming their live events. They felt a change of direction in their branding was required due to a sway of emphasis from print to online.

The Solution:

The circular logo and directional arrow represents a consistent forward moving cycle of content that Tales From provide, be it through printed books, reviews, events or on camera. The arrow metaphorically delivers their brand name ‘Tales From’. This really comes across on the animated logo and it was key realising that this would not just be a static logo when undertaking the design process.

The logo and graphical elements were used to roll out animated idents for a newly formed YouTube channel and a brand guidelines document was produced for the client.

The Brief:

One of Eamonn’s main passions outside the design world is motor-biking. Through his own riding experiences he discovered there wasn’t anything that encouraged people like himself, close to his own location to meet and ride together. He decided to create a community based website where riders can connect with other like-minded bikers wherever they are in the world. The internal brief was to create a responsive website, where people could plot their location, find and create rides, meet and make new friends.

THE SOLUTION:

The Weekly Ride was born. A purpose built social networking platform for bikers. By being part of the Weekly Ride, bikers are able to connect with others anywhere in the world, allowing them to create and invite them on any number of rides which can be mapped out and organised on the site itself. The site has quickly amassed 1,000 riders and lists friends such as the Movember Foundation, Bikenav and BikerBNB.
To raise awareness of the site, we organised a photo shoot, created and filmed video and launched an advertising campaign which was used on social media platforms.

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