BERKHAMSTEAD SCHOOL
The Brief:
We were asked by Berkhamstead School to produce a programme and posters for their production of The Miser. The play would also go on tour to the Edinburgh fringe and would need to have stand out amoungst the many other plays at the festival.
The Solution:
After researching the narrative of the play we decided on a photographic route. We staged and shot images that conjure feelings of the tensions that run through the narrative of the play. Though essentially a comedy, the story has does have a slightly sinister plot and we wanted to get this across in the programme and promotional materials. We mixed modern typography as well as duotone imagery to give this project real impact. We were asked to create clothing for the cast at the Fringe as well as outdoor advertising.
IT WAS A PLEASURE WORKING WITH STONE CREATIVE DESIGN ON THIS PROJECT AND THEY WERE COMPLETELY COMMITTED FROM THE START TO FIND THE MOST CREATIVE SOLUTION TO THE BRIEF. NOTHING WAS EVER TOO MUCH TROUBLE AND THE QUALITY OF SERVICE WAS SECOND TO NONE. THE FINAL DESIGN WAS EXTREMELY EFFECTIVE IN ADVERTISING THE PRODUCTION WITH VISUALS THAT NOT ONLY LOOKED GOOD BUT ACTUALLY WORKED IN PRACTICE. WOULD CERTAINLY WORK WITH THEM AGAIN ON THE NEXT PROJECT. AN INSPIRATIONAL AGENCY TO WORK ALONGSIDE.
Dominic Curtis​, Director of Drama, Berkhamstead School
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