We were asked by Electron to come up with a new visual language and style for their brand. This included a new logo and tool kit with a graphical language they could use going forward. Their technology enables operators of networks, systems, local energy markets and distributed energy assets to unlock value in decarbonising energy systems.
Electron are at the forefront of technology and wanted a brand that conveyed this. We created a logo, subtly moving their previous one forward (as opposed to a complete re-design), produced brand guidelines and crucially a super graphic for use throughout all of their collateral.
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