The Brief:

We were asked by Electron to come up with a new visual language and style for their brand. This included a new logo and tool kit with a graphical language they could use going forward. Their technology enables operators of networks, systems, local energy markets and distributed energy assets to unlock value in decarbonising energy systems.

The Solution:

Electron are at the forefront of technology and wanted a brand that conveyed this. We created a logo, subtly moving their previous one forward (as opposed to a complete re-design), produced brand guidelines and crucially a super graphic for use throughout all of their collateral.

Graphic Design Branding

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